Hey friend,

ChatGPT rolled out a massive image generation upgrade a couple weeks ago and I've been exploring the ways I and the members in my AI solopreneur Club can use it for our our businesses.

Most people are using it wrong, by the way and as a result get the generic AI looking garbage, and post it.

That's how Instagram and other feeds ended up full of slop that all looks identical.

So this week I want to walk you through 5 use cases I've tested in my own business this month, plus the small extra step that makes your output look like YOU instead of like every other AI-generated post.

A quick note before the use cases

Everything below uses the same trick.

Feed ChatGPT YOUR stuff. Your transcripts, your our brand colors, screenshot of a style you like, your sales page copy.

The model is very good. But it's only as good as what you give it.

Tip: Start a fresh chat for each new image. If you keep building in the same thread, the context piles up and the model gets confused. It sounds small. It changes the output a lot.

Use case 1: Turn a video transcript into an infographic

I use this one almost every week because I already make YouTube content, so the raw material is sitting there.

Here's what I do:

  1. Open a new ChatGPT chat

  2. Click "Create an image" and pick the "viral scribble" preset (or whatever style fits your brand)

  3. Paste in my full video transcript

  4. Add: "Create an infographic from this transcript. Format it 4:5 for Instagram."

  5. If there's too much text on the image, I just reply in the chat: "Simplify this. Keep only the essential points and remove the rest."

Two extra moves that make a big difference:

If you've seen an infographic style you love on Pinterest or Instagram, screenshot it, upload it, and say "use this style." If you want it in your brand colors, screenshot your color palette from Canva and upload that too.

If you don't have a YouTube channel, use a blog post, a newsletter, or just a voice memo brain dump.

Anything that captures your actual thinking, knowledge or POV.

Use case 1 example

Use case 2: Generate Meta ad creatives from your sales page

I am just starting out with ads and I want to be testing new creatives. The more variations you have, the more you learn what's working.

Here's the prompt I used:

"Create 6 image variations for a Meta ad. The offer is [paste your sales page link or copy]. My target audience is [describe]. Use the visual style I'm uploading and pull copy directly from the about page. No generic ad language."

The first time I did this, I forgot to upload my brand visuals. The result was every "AI ad" cliché you've seen. I hated all 6.

So I redid it with two uploads:

  • A screenshot of the gradient I use in my marketing

  • My color palette

The creatives looked like mine after that. Same prompt, totally different output.

Pro tip: Drop the best ones into Canva and use the Magic Layers feature.

It separates every element into its own editable layer, so you can swap a CTA, change a word, or move things around without regenerating the whole image.

Faster and way more efficient than going back to ChatGPT for tiny edits.

Use case 3: Lead magnets and digital products

If you sell digital products, run a coaching practice, or use lead magnets to grow your list, this one's for you.

I tested it with a mindfulness niche to show you how it works for any industry.

The prompt:

"Create a 30-day mindfulness habit tracker. Include simple daily mindfulness practices people can actually do. Style: minimalist editorial. Use the brand colors I'm uploading. Add visual elements relevant to mindfulness."

Don't forget to actually click "Create an image" or it'll just write you copy.

What came back was a Pinterest-ready habit tracker that looked custom-designed.

Take it one step further.

If you're a coach, you could feed ChatGPT notes from a client session and have it create a personalized one-pager for that specific client. Or take the framework you taught a group program and turn it into a custom workbook for them.

The asset doesn't have to be generic anymore, personalization is a great way to make unique assets for your audience and clients.

Use case 4: Educational visuals from your own content

Take any piece of long-form content you've made and ask ChatGPT to extract the process or framework you walked through, then visualize it.

The prompt:

"Extract the progression and process I'm walking through in this transcript. Visualize it as a clean, minimalist flow. Use my brand colors and the aesthetic.”

What came back was an actual visual flowchart of the steps from my video, including the common mistakes I called out. I can drop that straight into my content, a course module, or a Substack post.

One video becomes a transcript.

The transcript becomes an infographic AND a flowchart AND a carousel.

You're making the content you already made work harder.

Use case 5: Instagram and LinkedIn carousels

The prompt:

"Create an educational carousel from this transcript. Extract the main concepts that are useful for my audience. Hook on slide 1, 5-7 slides total, CTA on the last slide, 4:5 ratio. Use my brand colors and the scribble illustration style. Upload my transcript and color palette."

What you get back is a full carousel you can screenshot, drop into Canva, and clean up.

While I have 2 carousel workflows in Claude that I regularly use, this was a fun way to spice things up.

What I keep coming back to

You can generate hundreds of images in an afternoon.

Some of them might perform okay on ads.

But if you're trying to build a brand people trust over time, the extra 15 minutes of refining (uploading your colors, pasting in YOUR transcript, asking for revisions until it captures YOU) is what sets your content apart a year from now.

I'm not using AI to create content for me.

I'm using AI to help me shape my ideas and repurpose them into more places, so I can show up consistently without burning out.

I recorded a full tutorial walking though each use case on YouTube this week with every prompt and refinement. And if you want to do the work alongside other solopreneurs we just kicked off the 90-day content challenge inside the AI Solopreneur Club. Come build with us.

Until next week,

Your AI Solopreneur Bestie,

Elena

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